Most Bonassi products are made by Italian craftsmen, whose attention to detail and skill have earned the approval of the whole EU.
In 1978, with energy and passion, the Bonassi brothers Paolo and Piero decided to open Punto Sub, a small Italian business focused on selling diving gear.
For over 40 years, Punto Sub has grown from one of the first diving centers in Europe to an industry leader in diving, spearfishing, and swimming. In 2009, with that same passion and professionalism, the Bonassi brothers set their sights on Mexico, capitalizing on the spirit and dynamism of their kids Alberto and Andrea
Thirty-one years after the creation of Punto Sub Italy and the success of Punto Sub Mexico united to shape a project capable of responding to the individual needs of every single one of its customers.
In 2018, Punto sub released their own brand of diving gear: Bonassi.
The Bonassi Brand is built upon 40 years of history of the Bonassi Family in the diving field, a story that has witnessed every step of the evolution of this industry almost from its birth. The Bonassi family has learned from this experience which is reflected in their products with the best characteristics available in the market, always focused on the products, designed specifically for diving centers, rents, and snorkeling.
We love the sea, nature, cenotes, and the biodiversity of our planet, and we are committed to moving towards the well-being of our planet. Our goal is to eliminate single-use plastics in our products by 2024.
We can live in harmony with the seas, lakes, cenotes, and rivers. Our heroes wear wetsuits and work every day so that you can explore the beauty of our planet with us. We believe that every time we dive into the sea, we gain a better perspective of our environment.
We work with different associations, universities, civil organizations, and biologists on several projects about recycling, preservation, environmental education, ecological culture, and species migration.
We research species migration and environmental preservation to build up an eco-friendly culture.